Lunes, Marso 12, 2012

Nike VS Adidas

Activity#34(Carlo Fuerte)



Nike and Adidas are sportswear companies whose products are popular around the world.  Over the past 60 years the struggle for the number one sports shoe lives on.  It has raged between two industrial giants, Nike and Adidas.  Some argue that Nike shoes are the best, while others say that Adidas are the future of sports shoes.  Nike claims that they have the style, comfort & durability. Adidas is growing rapidly. Adidas owns Reebok, Taylor Made Golf Company and Rockport. Nike owns Umbro, Hurley, Converse and Cole Haan.
Adidas' motto is "Impossible is nothing." Nike's motto is "Just do it."
Adidas was founded in 1924 by Adolf Dassler (1900-1959), at the age of 20, invented the first pair of shoes with spikes.  Today known as cleats, this innovation soon became world renowned for its impressive traction and durability.  With more than 700 patents on new sports equipment and shoes before his death in 1959, Adidas was able to maintain its number one spot until just recently, with Nike in first place.
Nike is the current leading supplier of all shoes and apparel, Nike was founded in 1964 under the name Blue Ribbon Sports.  Eventually changed to Nike in 1974, the reason for Nike's great success in the shoe industry is due to its original designs and shoe soles.  Producing its first innovative and original design in 1974, called the Waffle Trainer, the company soon
For me I prefer Nike because I like the comfort it gives my feet.





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